[ BDSN ] 🤼 How quickly kick off Amazon hijackers

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🧠 YOUR BRAND needs a GOOGLE KNOWLEDGE PANEL

Having a Google Knowledge Panel can significantly enhance your online presence and brand credibility.

Visibility and Credibility

• Prominent Placement: Knowledge Panels appear on the right side of Google search results, making them highly visible to users. This prominent placement acts like a digital business card, instantly showcasing essential information about your brand or entity.
  

• Trust and Authority: A Knowledge Panel is often perceived as an endorsement from Google, which can enhance your credibility and authority in your industry. Users tend to trust businesses with a Knowledge Panel more than those without.

• Reduced Misinformation: By claiming your Knowledge Panel, you can manage the information displayed about your business, helping to correct inaccuracies and protect your reputation from misinformation.

Marketing and SEO Advantages

• No charge Advertising Space: The Knowledge Panel serves as a complementary advertising platform that can drive traffic to your website. It provides a competitive edge by capturing user attention before they explore other options.
  

• SEO Benefits: Having a Knowledge Panel can improve your search engine optimization (SEO) efforts by increasing your visibility in search results. Google tends to rank businesses with Knowledge Panels higher due to their perceived trustworthiness.

Customer Engagement and Conversion

• Increased Engagement: The panel often includes customer reviews and ratings, which can enhance engagement and influence potential customers' decisions. Positive reviews displayed in the panel can lead to higher conversion rates.
  

• Branding Opportunities: Businesses can showcase their logos, images, and other visual elements in the Knowledge Panel, reinforcing brand identity and recognition among users.

• Valuable Analytics: The Knowledge Panel provides insights into how users interact with it, such as the number of views and clicks. This data can help businesses refine their marketing strategies.

📺 AMAZON’S NEW GENERATIVE AI A+ CONTENT GENERATOR

Plug-and-Play creator driven performance content for paid social

Grapevine is trusted by over 150 brands to elevate their paid social campaigns and connect with new audiences. Our platform streamlines the launch of whitelisted campaigns, utilizing our network of creators and media publishers to deliver authentic, high-performing UGC that resonates with consumers. Brands see a 25% reduction in CPA, unlocking fresh growth opportunities without operational hassles. Partner with Grapevine to enhance your marketing strategy and achieve impactful results on-demand.

Connect with the team

⛅ MARKETING CLOUD OPENS WHOLE NEW WORLD in PPC

If you’re advertising on Amazon, Dream 100 member Destaney Wish says you’ll want to hear this: Amazon Marketing Cloud (AMC) is now directly available in Ad Console!

AMC opens up a world of insights, even for smaller brands. You’ll now have the power to segment audiences on a whole new level. And who doesn’t love reaching the right people?

AMC unlocks a whole new level of analytics that brands can use to better understand how customers are interacting with their brand. It gives you the ability to segment your audiences in a way that has never existed before.

Imagine being able to build an audience of shoppers that clicked a Sponsored Products ad but have not purchased since...cand then creating a campaign targeting JUST that audience.

 With AMC in Ad Console, you can now:

1. See the AMC Audience connected to your Sponsored Ads Campaigns.

2. Compare performance between AMC and non-AMC audiences.

3. Fine-tune your bid boosts for specific audiences.

🇺🇸  UNCLE SAM WANTS TO KNOW WHO YOU ARE

If you have a US-based LLC or corporation with under $5 million in annual sales and less than 21 full time employees that was formed before January 1, 2024, you have until January 1, 2025 (6 weeks from now) to file a Beneficial Owners Information report (BOIR). It’s part of 2021 The Corporate Transparency Act that aims to stop illegal activities like hiding income to avoid taxes and money laundering.

If you willfully violate the BOIR requirements there are civil penalties of $500 for each day that the violation continues. You may also receive criminal penalties of up to two years imprisonment and a fine of up to $10,000.

BOI Report Requirements for Sellers

1. Who Must File: Most U.S.-based corporations, LLCs, partnerships, and certain trusts. Exemptions include tax-exempt entities, entities already regulated by a federal agency, large entities with over 20 full-time employees, and gross receipts over $5 million. Sole proprietors without a business entity (e.g., LLC, corporation) are not required to file.
   

2. Information Required:

   • For each beneficial owner (owns 25%+ or exercises significant control):

     • Full legal name

     • Date of birth

     • Residential address

     • Identification number (passport or driver’s license) and a copy of the document.
       

3. How to File: BOI reports must be filed on the FinCEN website. This is separate from income tax filings.

🙌🏽🥫 MAKING MILLIONS SELLING CANS of AIR for $11

Tourists visiting Lake Como in Italy can now purchase sealed cans of "fresh air" for $11 each, a unique souvenir aimed at capturing the essence of this picturesque destination.

Each can contains 400 milliliters of what is marketed as "100% authentic air" collected from the area, which has seen over 5.6 million visitors in 2023, driven by its scenic beauty and celebrity connections, including George Clooney.

The initiative, led by communications company ItalyComunica and marketing expert Davide Abagnale, seeks to provide a fun and easily transportable keepsake for travelers. Abagnale describes the canned air as a "tangible memory" that can later be repurposed as a pen holder once opened.

This trend of selling canned air is not new in Italy; similar products have been offered in places like Naples. The novelty of Lake Como's canned air has sparked interest among tourists looking for unique mementos from their travels.

🤼 TOOL SPOTLIGHT: PROTECT YOUR BRAND’S IP

IP Moat is a powerful brand protection software designed specifically for e-commerce businesses, including Amazon sellers.

Counterfeit & Hijacker Detection and Removal

IP Moat uses AI-based tools to scan online marketplaces for counterfeit versions of your products, copied images, and unauthorized use of your trademarks.

1. Detect infringing listings automatically

2. Review and approve which listings to take action on

3. Remove harmful listings with a single click

Comprehensive Marketplace Monitoring

The service monitors multiple online marketplaces and e-commerce sites, providing a centralized platform to manage counterfeit issues across various channels.

You can start monitoring infringing listings for free, with the option to upgrade to a paid plan for additional features and removal capabilities.

Tailored Solutions

IP Moat is suitable for businesses of all sizes, from individual sellers to large companies with legal teams.

• Intellectual property holders

• E-commerce businesses

• Sellers facing unfair competition or counterfeit issues.

🖥️ HOW MUCH to SPEND PER DAY on META ADS TESTING?

Most sellers don’t understand the math behind Meta’s learning phase when running ads on Facebook, Instagram, etc.

Meta needs about 50 conversions to optimize properly. Take your target CPS and multiply it by 50 - that’s your minimum budget per ad set when testing new creative.

For example, if your target CPA is $10, you need a minimum weekly budget of $500 per ad set ($10 X 50 = $500).

Anything less and you're asking Meta to optimize with incomplete data. It's like trying to judge a basketball player's skill level by watching only the first quarter of one game.

Every ad set stuck in learning is wasting budget that could be spent on proven winners. 

🤶🎄  CELEBRATE the HOLIDAYS in TRUE SELLER STYLE

The Titan Network is back again hosting its legendary Holiday Parties around the world on three continents this December.

Premium venues. Intimate settings. Natural conversations with 7 and 8-figure sellers. Athena and her team never let the opportunity to throw a glamour night pass them by, and Christmas is her favorite time of year.

I know first hand of people who made connections at one of these parties that transformed their business.

They’re pure holiday fun - no presentations or pitches. Just good people enjoying the season and celebrating another year of success.

🗽 New York City (Dec 4) - 1 Hotel Central Park
🌊 Brisbane, Australia (Dec 6) - Lina Rooftop
🇬🇧 London, England (Dec 10) - Haymarket Hotel
🌴 Miami (Dec 15) - Komodo Miami ( Kevin will be attending this one)
⭐️ Los Angeles (Dec 21) - Amarano Hotel

Complete details and tickets: www.titanholidayparty.com

✌🏼 See you again Thursday …

The answer to today’s STUMP BEZOS is
That would be Berlin-based SellerX they took a big hit on